Recently, I updated my iPhone to OS 4. A lot of cool new features! My personal favorites being Multitasking and Folders. However, a few days after the update, something strange started to occur: I couldn’t use the landscape view. When I turned my iPhone, the display didn’t rotate with it. Very annoying!
At first, I didn’t understand why. Then, I saw an icon I had never seen before in the status bar (top right):
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Recently, I have read a truly outstanding book called Crush It, from Gary Vaynerchuck. An excellent book explaining how to focus on your passion, cash in on it and create a true success. The concept seduced me right from the start as, since 2002, this is exactly what I’ve been doing! I found my passion (the Web) and I created a business with it called INBOX International inc. And nearly 8 years after its creation, INBOX is a team of 16 people from Québec, USA, Brazil, Argentina Colombia, Spain and England, with clients and partners all around the world. I have the extreme luck to wake up every morning to do what I like the most in the world (except for my family of course 
).
So, in his book, Gary Vaynerchuck explains that everything starts from your personal branding. Anyone can create its personal branding and cash in on t it. And, with todays technologies, it has never been that easy and that cheap to promote your personal brand in such an effective way.
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